By Rob Walling
Begin Small, remain Small is a step by step consultant to launching a self-funded startup. If you're a machine, cellular or internet developer, this ebook is your blueprint to getting your startup off the floor without open air funding. This publication deliberately avoids themes constrained to venture-backed startups equivalent to: honing your funding pitch, securing investment, and understanding how one can use the piles of money traders hold putting on your lap. This publication assumes: * You don't have $6M of investor money sitting on your checking account * You're unlikely to relocate to the handful of startup hubs on the planet * You're not likely to paintings 70 hour weeks for low pay with the wish of sometime making thousands from inventory thoughts There's not anything flawed with pursuing enterprise investment and trying to develop quickly like Amazon, Google, Twitter, and fb. It in order that occurred that almost all individuals are now not in a spot to do that.
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Extra resources for Start Small, Stay Small: A Developer's Guide to Launching a Startup
Reason #4: Niches Have Higher Profit Margins In the example I gave above with Nota Bene, did you notice that Nota Bene costs a lot more than Microsoft Word? ($399 for Nota vs. $79 for Office Home). com 49 Nota Bene is not as easy to use, nor as pretty, nor as powerful as Word. So how can it be priced so much higher? Because Nota Bene is one of the only players in the academic word processing niche. It’s not that Dragonfly Software (the makers of Nota Bene) is gouging their customers; they are a small software company and as a result their cost per copy sold is much higher.
At some point you have to make your best guess and go with your gut feeling based on the data you’ve put together. As I said in the last chapter: things will never be as clear as you want them to be. Brainstorming Niches A few paragraphs ago we looked at the process of coming up with warm niches. This is a critical piece – without a niche “insider” your chances of success are dubious at best. But that doesn’t mean you can’t entertain niches that may not be warm. You can always work your network to make a cold niche into a warm one.
To get to the point of an automated startup you have to choose your niche and your product wisely, and invest a large amount of time outsourcing and automating your business. Even then, support and feature development is the easiest part to outsource; marketing is one of the most difficult. Conclusion Realizing the differences between development and entrepreneurship is something that will benefit you in the long run as you pursue your dream of starting a company. Understanding and embracing the entrepreneurial mindset will go a long way toward preparing you for the chaos that is a startup.